Pricing — Troy & Company
Pricing

Start small, or own it outright.

Subscribe monthly with a low upfront cost, or buy the platform once and keep everything you earn. No setup fees. Cancel anytime.

Owning outright means no recurring platform fee — ever.

Start

Get going with a low monthly cost and cancel anytime.

$199 / mo

Low upfront · cancel anytime

  • Full platform, your brand
  • 1 industry pack
  • We host everything
  • Core landing pages
  • Setup guide
Choose Start

Core

Own the platform for one business, no extras.

$1,250

One-time · no recurring fee

  • Full platform, owned outright
  • All 11 industry packs
  • Single branded business
  • We host everything
  • Setup guide & docs
Get Core

Want to brand it and resell to unlimited clients as your own SaaS? Talk to us about the agency model →

Build it yourself vs. start with Troy

Hire developers$100k+
Time to launch12+ months
Marketing from scratchMonths of work
With TroyLive in a day
Is the one-time price really one-time?

Yes. Core and Turnkey are paid once and you own the platform outright — there's no recurring platform fee. Hosting is included while we run it for you.

Can I switch from monthly to owning later?

Absolutely. Many owners start on the monthly Start plan to get moving, then move to a one-time Core or Turnkey license once they've signed their first clients.

Are there any setup fees?

No setup fees on any plan. The price you see is the price you pay.

What's the difference between Core and Turnkey?

Core gives you the full platform for a single branded business. Turnkey adds the complete marketing launch kit — 30+ landing pages, ad copy, funnels, and a strategy for each industry — so you can start signing clients on day one.